Email software is about more than just sending and receiving messages from coworkers, friends, and brands. Many email platforms actually help streamline your experience so you can spend less time trudging through your inbox and more time getting work done. Today, we’ll walk you through some of the features you can take advantage of by using email clients.
Save time with automated messages and templates.
Email correspondences often involve sending out the same or very similar messages to many different people. Instead of spending time typing out each and every one, email clients let you create and use templates for these kinds of emails, which you can set up to be sent automatically in certain situations. For example, automated confirmations or out-of-office messages. You can also schedule individual emails to be sent out at a specific time.
This technology makes things like email campaigns especially easy to set up, as you simply have to create a template and the system will auto-fill necessary information for each person the message is sent to.
Similarly, some email marketing software will allow you to instantly schedule meetings by sending someone a calendar with possible meeting times. They just click on the date and time that works for them and the meeting is scheduled. This eliminates the hassle of going back and forth with your contact for several messages as you negotiate a good time for an event. It all happens with just a few clicks.
Keep track of your conversations.
Email tracking software allows you to see when the recipient has read your message or interacted with any links or downloaded any attachments in the email. Based on this information, the email client can also provide statistics like clickthrough and reply rates for the emails you’ve sent. These make it easy to see how successful an email campaign is at attracting potential contacts or, for individual messages, helps you determine if you should send a follow-up message or not.
On that topic, email clients also give you the ability to set follow-up reminders. If you received an email that you need to reply to but don’t have time to do so right at that moment, you can tell the platform to remind you to reply at a time that’s more convenient for you.
Manage emails without Internet access.
Many email clients are apps that you install directly onto your computer. They download the emails onto your device, so you don’t need to be connected to the Internet to be able to read, organize, and in some cases, even respond to them. This can be especially useful for people who are on the go a lot, or if your Internet connection isn’t very reliable. You can still be sure you have access to important information, and because the emails are saved directly on your device, you can access them anytime.
Easily get rid of spam emails.
Instead of having all of your emails go into the same inbox, email clients will often automatically sort suspicious-looking emails into separate folders, such as a spam folder. But if those emails still manage to get through, they’ll let you easily unsubscribe from newsletters or mailing lists with one click. If you’re getting tired of dealing with a cluttered inbox due to all the spam, this is a great tool to help you.
All in all, email clients are incredibly useful pieces of software that will help make your online life a little less chaotic. Instead of having to slog through a lot of emails every day, you’ll be able to quickly find the ones that are actually important and get to work a lot faster.